How to Add a Watermark to Your Photos (Text or Logo, Free)

Why Watermark Your Images?

As soon as an image is online, it can be downloaded, reposted without credit or reused commercially without your permission. A watermark doesn't make that impossible, but it:

• identifies you as the author everywhere the image travels,
• discourages casual reuse — a watermarked image is less attractive to steal,
• promotes you: your name or website comes along with every share,
• marks a proof sent to a client before payment ("DRAFT", "PROOF").

Photographers, illustrators, real estate agents, online sellers and designers are the first concerned.

Add a Watermark in 4 Steps

The watermark tool works in your browser: your photos are never uploaded.

1. Import your image — JPG, PNG or WebP, up to 50 MB.
2. Choose a text or a logo: type your name, your website or "© 2026 Your Name", or import your logo (PNG with transparency or SVG).
3. Choose the position: center, one of the four corners, or tile (repeated diagonally across the whole image).
4. Adjust the opacity (5% to 100%) and the size, then download.

Pro users can watermark a whole batch of images with the same settings in one go.

Which Position and Opacity?

Goal	Position	Opacity
Discreet signature (portfolio, social media)	Bottom right corner	30–50%
Proof sent to a client	Center	30–40%
Maximum protection (stock photos, previews)	Tile	15–25%
Branding (shop, real estate listing)	Corner, logo	60–80%

The right opacity is visible enough to be read, discreet enough not to ruin the image. Test on a light area and a dark area of the photo.

Tips for an Effective Watermark

1. Use a logo with transparency (PNG or SVG): a logo with a white box looks amateurish. If yours has a background, remove it first with the background remover.
2. Keep it short: "yourname.com" is more useful than a long sentence — people can find you.
3. Place it on a detailed area: on a uniform sky, a watermark is easy to remove; over the subject, it's much harder.
4. Keep the originals: always watermark a copy, never your only file.
5. Watermark the final version: resize for the web first, then watermark — so the watermark keeps its proportions.

Watermark and Metadata: Two Complementary Protections

A watermark is visible; metadata is invisible. You can add your copyright in the EXIF data of your photos — but beware, the same metadata can also contain the GPS location of the shot. Check what your files reveal with the EXIF viewer before publishing.

Conclusion

A watermark takes a few seconds to add and follows your images wherever they go. Choose a discreet corner signature for your portfolio, the tile mode for previews you want to protect, and keep your originals clean — all without uploading your photos.