Instagram recompresses every video you upload. Start with the best possible input: our Instagram preset targets 1080p at a high bitrate for Reels, Stories, and Feed — keeping your videos sharp and under the size limit.
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Instagram Feed accepts videos up to 100 MB. Reels support up to 1 GB but recommend under 500 MB. Stories are limited to 15 seconds per clip.
Instagram recompresses videos on upload. Uploading at 1080p with a high bitrate minimizes this. Our Instagram preset is optimized for this.
1080×1920 (vertical 9:16) for Reels and Stories. 1080×1080 (square) or 1080×1350 (portrait 4:5) for Feed.
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